Interviews, Design

Conversations with Jorge Pensi, national design award

“There is always the absolute need to create something original”

Jorge Pensi

Today we present an interview with one of the leading furniture designers at a national and international level, Jorge Pensi, founder of Jorge PENSI DESIGN Studio.

Jorge Pensi, architect and winner of the National Design Award, gives us his vision of current design trends, inspiration and work philosophy.

Author of pieces such as LUKA and PLAY, Jorge continues after more than a decade collaborating as a designer for Beltá Frajumar, also participating as a member of the Jury in the first edition of InterCIDEC.

BF: What inspired you to be a designer? JP: I am an architect, architecture gave me the tools to be able to design objects and not just houses.

BF: Which product for Beltá Frajumar has taken you the most time to design and why? JP: Without a doubt Luka, because we had to achieve a timeless image, with easy and solid construction without forgetting comfort.

BF: You have worked in companies such as B.Lux, Perobell, Santa & Cole, Cassina and Driade among others. What is your differentiating style? JP: I don’t know that, I’m just sure to work hard so that the final product represents me and becomes a timeless element, far from the prevailing ephemeral fashions.

BF: If you had to say two words to a designer who has just started in the professional world, what would you say? JP: Tenacity, courage, respect, modesty and a lot of dedication.

BF: What are your sources of inspiration or references when designing something? JP: Inspiration appears when an intense bond is created with the client, when we both have the same enthusiasm for creating something unique, personal and original.

PLAY Collection designed by Jorge Pensi for Beltá Frajumar

BF: Of all your works, which one do you feel most identified with? JP: With some that I do not name so that others do not feel slighted.

BF: In which city in the world do you think the latest design trends will be generated in 2021? JP: I don’t think there is any specific place, there are people who create trends with their work and perhaps live in a small town in the mountains. BF: What is the work method for developing a project in your PENSI DESIGN studio team? What idea can’t fail? JP: Each collaborator carries out a project, I talk to him or her, we draw and we begin to design, when the project progresses we meet and everyone gives their opinion on the progress of the proposal.

BF: We can say that there is a philosophy that characterizes your work Jorge, or is it different in each project? JP: The absolute need to create something original is always present, which is not a variant of what exists, there must be clear signs of identity, the form must not be banal and I must feel totally identified with the final result. BF: And finally, what would you highlight when working with Beltá Frajumar? JP: The respectful and affectionate human team of the company.